Funnel Analyzer
Enter your numbers and get instant KPI feedback. Green means you’re on track, yellow is within 20% of target, red is the constraint to fix first.
Diagnosis
Both composites on track
Marketing is on target for turning outreach into interest.
Sales is on target for turning interest into clients.
Marketing health
1.3%
KPI 1.2%
Good
Connection requests → Interested
Scale ends at 4.0%
Sales health
10.0%
KPI 10.0%
Good
Interested → Closed
Scale ends at 40.0%
Overall funnel health
0.13%
KPI 0.13%
Good
Connection requests → Closed
Scale ends at 0.50%
STAGE 1
Connection requests
iTotal connection requests between the start and end dates above (same window as every other step).750
COUNT
STAGE 2
Connected
iAccepted connections from those requests.17%
TARGET: 15%
STAGE 3
Replied
iProspects who replied in DMs (same window).20%
TARGET: 20%
STAGE 4
Interested
iExplicit interest (tell me more / yes / what is it).40%
TARGET: 40%
STAGE 5
Booked
iCalls booked from interested prospects.50%
TARGET: 50%
STAGE 6
Showed
iBooked calls where the prospect attended.80%
TARGET: 80%
STAGE 7
Closed
iNew clients closed from attended calls.25%
TARGET: 25%
Your biggest constraint
The funnel stage to fix first (same steps as the cards on the left).
Connection requests → Connected
Your rate is 16.7%. Target is 15%. Fix this step first before optimising the rest.
What to do next
- Make avatar + outcome obviousRewrite headline to clearly state who you help and the outcome (e.g., £1–20M owner-led SMEs, escape key-man risk, double profit).
- Upgrade banner + profile credibilityUse a professional banner that signals board-level SME support; add featured items (profit system explainer, micro case snippets, Profit Audit explainer).
- Rewrite About for owner relevanceSkimmable About: avatar, pains (firefighting/key-man risk), outcomes (profit/cash/freedom), how you work + proof, invite to Profit Audit.
How to get these numbers
Use one consistent window for all stages. Count connection requests, then each downstream outcome in that same period so rates are comparable.